sonic is a premium mechanical keyboard brand dedicated to delivering exceptional quality, ergonomic designs, and sleek aesthetics. As the lead designer, I was responsible for designing the Shopify e-commerce store, ensuring a seamless user experience across all touchpoints. The goal was to create a modern, tech-forward website that resonates with tech enthusiasts, gamers, and professionals.
Challenge
The challenge was to design an intuitive and visually appealing website that highlights product features, ensures responsiveness across devices, and keeps users engaged with dynamic content.
Solution
Dynamic Hero Section : The homepage hero section rotates every few seconds to showcase featured products and promotions, such as “Shop Alice Keyboards” and limited-time offers. Smooth transitions and clear CTAs guide users seamlessly.
Product Pages : Designed clean, modular layouts with high-quality images, detailed specifications, and clear CTAs like “VIEW PRODUCT.”
Responsive Design : Ensured the site adapts seamlessly to desktop, tablet, and mobile views, prioritizing usability and accessibility.
Interactive Elements : Added hover effects and smooth animations to enhance user engagement without overwhelming the experience.
Results
Increased session duration and reduced bounce rates due to improved navigation and visual appeal.
Positive feedback from users for the clean, modern design and ease of use.
Explore the full experience live at sonickeyboards.com — the branding, interface, and store design come together to reflect the identity I built for the project.